Blue Cedar Marketing

Is Email Marketing Dead? Hardly…

Some in the online marketing community have been rushing to dig a grave for e-mail marketing. There are some good reasons for that. Overly aggressive spam filters trap not only spam, but also permission-based email messages – stuff the recipient has requested. Messages that hit the in-box get deleted unread a lot of the time, [...]

From: Internet Marketing

Local Search Optimization & the Power of Reviews

Imagine opening a phone book to find the number and address of a local business, and being greeted with an ever-changing page of information about that company: reviews, comments, pictures people took with their phones… No need to imagine, of course. That’s Yelp, Citysearch, Judy’s Book, Merchant Circle, Four Square and dozens of other local [...]

From: Internet Marketing

Adwords: Enhanced Targeting Functionality

Unlike traditional advertising with TV, radio, or print, Adwords tells you exactly how many people were shown your ads, how many responded with a click, and how many actually converted by buying your product, downloading your sample, etc. There’s more to the story… Now, Adwords lets you in on some things that have been undisclosed [...]

From: Internet Marketing

Coupon Sites – Maximize Your Exposure

We all love finding bargains so as an etailer it would only make sense to post coupons to the most popular esavings sites on the Internet. To that end, we’ve compiled a list of coupon sites for consumers and etailers. It’s a list of sites we’ve used with great success and has helped grab those [...]

From: Internet Marketing

Facebook & E-Commerce

Facebook is now the size of a country, who would’ve “thunk” it a few years ago. Just as the appearance of a new nation would be expected to have some impact on the global economy, so has Facebook, but not quite the impact everyone initially expected. Facebook as an E-commerce Platform There was an early [...]

From: Internet Marketing

Minneapolis Internet & Search Marketing Authority February Meetup

Come join us at the next meeting of the Minneapolis Internet & Search Marketing Authority February Meetup: When: February 16, 2010 Location: Kip’s Authentic Irish Pub & Restaurant 9970 Wayzata Boulevard St. Louis Park, MN 55426 952-367-5070 From: Internet Marketing

From: Internet Marketing

Quick On Site Optimization Review

Although on site optimization may not be a large chunk or the most important part of search engine optimization or the Google algorithm, it is definitely the most controllable. Finally there is something that the SEO has full control over. This all starts with carefully researched keyword analysis. Once you have found a niche that [...]

From: Internet Marketing

Local Search Optimization from Meetup

Here’s a video synopsis of the presentation given at our Internet Marketing group in January. We hold this Meetup Group every month and we discuss various internet topics like local search optimization. Neat stuff! From: Internet Marketing

From: Internet Marketing

Totally Caffeinated Google

Do you remember where you were when Google’s Big Daddy rolled out in 2005? Well, I certainly do and many websites were reeling from the consequences. In grand style once again, the big ‘G’ announced several months ago the Caffeine Update, slated for release late this January 2010. At the end of the day, all [...]

From: Internet Marketing