Internet Marketing Minneapolis, SEO, Web Design

At the most basic level, websites do one of three things or a combination thereof: they sell products, generate leads or convey a message.

Blue Cedar Marketing builds websites that work: they help generate awareness, build brands, attract new customers, convert customers, and build loyal customers. What makes a website work?

• A good website is appealing to your visitors. Internet users decide within seconds whether to stay at your site or leave. An immediate positive visual impression, trustworthiness, a usable structure, and a clear call to action keep your visitors on your site long enough for you to engage them with your message and transform them into customers. A good user experience is fundamental to the success of your website.
• A good website must be functional. Blue Cedar Marketing’s team consists of developers as well as designers. That means that we don’t have to use ready-made solutions for your website. We can custom-tailor your site to work in exactly the way that’s best for your business.
• A good website is optimized for search. If your site languishes in the back pages of the search engines results, your customers and potential customers won’t see it. It’s as simple as that. Blue Cedar sites have the right architecture and are properly coded to ensure correct caching and search engine “juice” since search engines choose well-built sites over poorly built ones,
• We develop strong, usable designs that convey your brand and your company information with visual appeal, up to the minute technology, and marketing savvy. The result is a website that drives your visitors to take the action you want.

Pragmatic Approach

Blue Cedar Marketing learns about your goals and your preferences. We take the time to understand your business completely, in the context of your industry, competitors and customers We craft a website based on a comprehensive analysis that communicates directly with your constituents and customers.

Our team of website design and development experts make your goals a reality. We determine the site architecture that suits your message. We create content that carries your message to your customers efficiently and effectively.

These are the steps we take to reach your website design objective:

• Business & Functionality Requirements
• Information Architecture Mapping
• Wireframe Development
• Brand & Design Integration
• Quality Assurance and Testing

Once we’ve refined the design in line with your overall internet strategy, we hand-build your website. Blue Cedar sites are standards-compliant, accessible, functional sites with a focus on usability as well as eye-catching design.